How North Central Massage Turned Digital Obscurity into Local Prominence

The Challenge:

Melissa’s digital presence was holding her back:

  • Complex 7-step booking process frustrated clients
  • Just 2 leads from 15 weekly website visits (13.5% conversion rate)
  • Outdated, unoptimized website damaging search visibility
  • Incomplete technical setup preventing Google discovery

The Solution:

Zoca rebuilt Melissa’s online foundation with AI-powered agents driving visibility and conversion.

Discovery Agent:

  • Identified high-demand keywords using 5-mile radius analysis
  • Implemented local schema markup to boost Google visibility
  • Completed and optimized her Google Business Profile

Win Agent:

  • Built a brand-new, high-performing website from scratch
  • Added one-click lead forms to simplify the booking process
  • Used the L2B (Lead-to-Booking) Bot to follow up with every lead automatically

Loyalty Agent:

  • Encouraged rebookings with smart, automated client nudges

Social Agent:

  • Shared relevant content tied to local trends and client needs

The Results:

📈 +1,700% Increase in Leads
From 2 to 36 weekly client inquiries

🎯 50% Conversion Rate
Up from 13.5%, making every website visit count

📆 Fully Booked Calendar
Even slow periods are now consistently filled

💸 Significant Revenue Growth
More leads led directly to higher monthly earnings

Before Zoca vs After Zoca: Weekly Metrics

MetricBefore ZocaAfter Zoca
Profile Clicks1821,611
Website Clicks1573
Leads Generated236
Conversion Rate13.5%50%

What Melissa Says Now

"I believe that Zoca has those tools to assist you as well along your journey, your business expansion whether you are just a small business like me or a medium business you are able to find value within Zoca like I have."

Key Highlights

Increase in Leads
Improved Conversion Rates
Growth in Revenue